Connect with a public record of my journey—the thoughts, reflections, and raw insights I gather as I build our Sovren Collective and navigate the alchemy of transforming from aspiring to full sovereignty.
Here, you’ll find a different side of my work. While my Hub is the home for my refined offerings and core philosophy, this personal blog is where the alchemical process lives. It’s where I explore thoughts on world politics, community, and personal transformation that are triggered by my own experiences and the media I consume.
Alchemy is the process I tap into when transforming past knowledge to understand and reflect on real life experiences affecting us today. A blog I wrote today, October 19th, 2025, was sparked by the documentary The Alabama Solution, it is, I believes, a perfect example. It’s in these spaces that I connect the dots between the personal and the political, the internal and the systemic—this is the heart of my alchemical work.
My name Lita, Goddess of Growth emerged from a place of deep inspiration, and this blog charts the ongoing alchemy of ‘Becoming’ that the name represents. It’s about tapping into my inner spirit, integrating all that has been, and consciously building all that will be.
Consider this your invitation to follow along. The blog is a complement to the work here on my main Hub, and you’ll often find backlinks between the two spaces, creating a cohesive ecosystem of alchemical growth.
Intentional transformation is involves focusing on change that we can be strategic about. Transformation is happening all the time, there are elements within we can proactively choose to create.
✨ What does it truly mean to be the architect of your own change?
At 50, I’m intentionally building a life of self-employment and sovereignty. In this clip, I share from my own journey about moving from being shaped by circumstances to consciously designing your future. This is about more than a career change; it’s a fundamental shift in mindset from waiting for permission to claiming your power.
This is the core of my message: that transformation is the most powerful tool for empowerment and growth.
Job security – The Illusion of Job Security in Today’s Economy
The Illusion of Job Security in Today’s Economy
Is traditional job security a myth? Lita, Goddess of Growth, explores the hard economic realities, the power of personal transformation, and the path to true empowerment through self-employment in this compelling podcast clip.
(Introduction) For years, we’ve been sold a simple formula: work hard, be loyal, and you’ll be rewarded with a secure job and a comfortable life. But what happens when that promise breaks? In this clip from Empowerment Diaries, I delve into the unsettling truth that traditional job security is an illusion in our modern, global economy. This isn’t about fostering fear; it’s about sparking a crucial conversation on personal empowerment and the transformation needed to build real, lasting security on your own terms.
(Transcript/Key Discussion Points) In this clip, we explore:
The Global Marketplace Reality: The notion of a stable job for life has been dismantled by global economic shifts. “We are in a global marketplace,” as I note, and this changes everything about how we view our careers.
When Hard Work Isn’t Enough: We tackle the difficult truth that “the system isn’t designed for hard workers” to always succeed. Many in low-paid roles are penalised for their dedication, a stark economic reality that challenges conventional wisdom.
The Pivot to Empowerment: Recognising this illusion is the first, vital step towards personal growth. True security isn’t found in a monthly payslip from someone else, but in the skills, adaptability, and strategic mindset you cultivate yourself.
(Connecting to the Full Podcast) This clip is a snapshot of a much deeper discussion in the full episode of Empowerment Diaries. If this resonates with you, the full conversation expands on these ideas, covering:
My own journey of transformation and transition to self-employment.
The critical difference between hard work and smart, strategic work.
How to navigate societal expectations and question the narratives around work and success.
Practical steps for auditing your strengths and building a life of authentic security.
Ready to move beyond the grind and redefine what security means for you?
Summary of this podcast:
In this episode of Empowerment Diaries, Lita, Goddess of Growth, discusses her journey of transformation and self-employment at the age of 50. She reflects on the challenges of transitioning from social media to building her own platform, the realities of hard work versus strategic work, and the societal expectations surrounding job security and economic opportunities. Lita emphasises the importance of questioning the messages we receive about work and success, and encourages listeners to embrace transformation as a natural part of life.
🎧 Prefer the full, deep dive? Listen to the complete episode of Empowerment Diaries here:Illusion of Job Security
Empowerment Diaries®
Welcome to Empowerment Diaries® with Lita Goddess of Growth. This is your sanctuary for the stories that shape a sovereign life.
We explore what it means to be truly free and self-reliant in a connected world. This goes beyond algorithms, touching every aspect of modern life: from the practicalities of the digital nomad to the principles of rights, fairness, and justice; from pursuing self-sufficiency to building meaningful global community.
Here, we believe sovereignty is a universal right, not a privilege. It is built on the unshakeable ground of your personal story. Each episode is a journey into raw, authentic storytelling that serves as a practical blueprint for:
Claiming Your Authority: Unpacking your narrative to reclaim its power and define your own path.
Cultivating Resilient Freedom: Building the skills and inner strength to thrive, not just survive, through life’s changes.
Forging Authentic Connection: Discovering how to build your strengths so you can contribute to, and benefit from, a global community.
This is for anyone who believes a better way is possible. Whether you’re re-evaluating your place in the world, seeking justice, or building a life of freedom on your own terms, your journey is the work.
Sovereign in the Storm: AI, Unemployment, and the Courage to Create
byLita, Goddess of Growth
Join Lita, Goddess of Growth, as Lita navigates the liminal spaces of empowerment and self-discovery in my 50s. In this episode, Lita reflects on societal expectations, the impact of AI on employment, and the importance of creating a life that aligns with personal values. Through her journey, she explores the balance between working for others and pursuing self-employment, while also addressing the broader implications of digital transformation and community building. Tune in to explore how embracing change and tapping into one’s sovereign self can lead to a fulfilling and thriving life.
Dive into Empowerment Diaries! Discover how self-employment, societal expectations, and AI are reshaping our world. Join Lita as she shares insights on balancing work and personal growth. Let’s build a community of change-makers! #EmpowermentDiaries #AIImpact
Transformation is a choice we can make in life. Transformation is necessary path to self-employment. The journey to self-employment is often long and challenging. Hard work alone does not guarantee success; strategy is essential. Societal messages about work and success can be misleading. Job security is an illusion in a changing economy. We must question the narratives surrounding employment and worth. Opportunities for growth exist even in difficult circumstances. Understanding the global marketplace is crucial for personal success. The system often penalizes those who work hard without recognition. Survival in today’s world requires adaptability and resilience.
Alternative Titles
Embracing Transformation: A Journey to Self-Employment The Illusion of Job Security in Today’s Economy
Sound bites
“We are in a global marketplace.” “The system isn’t designed for hard workers.” “It’s about survival, isn’t it?”
Chapters
00:00 Introduction to Empowerment and Growth 02:53 Transitioning from Social Media to Personal Platform 06:08 The Importance of Transformation in Life 08:55 Work, Hardship, and the Reality of Employment 11:51 The Struggles of Low-Paid Roles and Societal Expectations 14:36 Understanding the Cycle of Work and Transformation 17:33 The Illusion of Job Security 20:33 Strategic Thinking for Personal Growth 23:19 The Reality of Hard Work vs. Smart Work 26:05 Navigating the Job Market and Opportunities 28:48 Conclusion: Embracing Change and Opportunities
Is your “secure” job actually holding you back? The idea of job security is one of the biggest modern illusions. đź’Ą
In this clip from Empowerment Diaries, I, Lita, Goddess of Growth, delve into the hard-hitting economic realities that make traditional job security a thing of the past. We’ve been sold a story that no longer matches the global marketplace. True security doesn’t come from a company; it comes from your own skills, adaptability, and commitment to personal growth and transformation.
This shift in thinking is the first step towards real empowerment. It’s about moving from seeking permission to creating your own opportunities.
This clip is just the start. The full conversation goes much deeper into navigating the job market, the difference between hard work and smart work, and how to build a life of authentic security through self-employment.
đź”” Subscribe for more no-nonsense truths about transformation, personal development, and redefining success on your own terms.
Are childhood comparisons and family gossip holding you back? Learn how breaking external validation is the key to unlocking your true progress and living a life of sovereign growth.powerful and insightful piece about the psychological chains that hold us back. It perfectly aligns with your brand’s focus on transformation and sovereignty.
The Gossip Chain: How Childhood Comparisons Keep Us from Our True Path
A lot of the reasons we are not progressing in life is we are spending most of our free hours on “he said, she said.” This isn’t just idle chatter; it’s a learned behaviour, a legacy passed down through generations that keeps us trapped in cycles of judgment and inaction. It starts as children, sitting at the kitchen table, hearing our parents—mothers, primarily—dissect the lives of other households. In these conversations, children become pawns in a silent war of measuring behaviour, comparisons, and competition.
“My child wants to be a doctor,” becomes a weapon against a mother whose child has no idea what they want to be. The unspoken question hangs in the air: Why isn’t your child as driven? As good?
This external focus becomes a family habit. In households where the television remains a central hearth—even now, as viewership declines—the dramas on screen provide a convenient escape from the unresolved dynamics playing out in the living room. Soap operas become a blueprint for entanglement, and attendance at clubs or visits to other houses becomes less about connection and more about reconnaissance: What are the other families doing? How do we measure up?
Perhaps the most damaging dynamic is the bonding between mothers over shared, unhealed childhood trauma. In these friendships, their own children often become unwitting vessels for their projections. A child is labelled “uncaring,” “manipulative,” “selfish,” or “unambitious.” This assault of opinion, delivered as fact, is rarely about the child’s true character. Years later, for those who pause to look back with clarity, it becomes tragically clear: these were nothing more than a parent’s own fears and deep-seated low self-worth being projected onto a blank canvas.
They were raising children before dealing with their own wounds, and in doing so, they enforced those very wounds upon the next generation.
The Resilient Underdog
What has always amazed me is how the very children whom everyone had nothing good to say about often turn out to be the most resilient and progressive, in spite of those opinions. I’m not necessarily talking about “successful” in society’s narrow, monetary terms. I mean successful on a human level. They become the ones who learn to trust their own inner compass because the external one was so clearly broken. They are forced to build their own foundation because the one they were given was cracked. They tend to do a lot more than society ever gave them credit for, achieving things they were never supported to pursue by their immediate family.
Breaking the Chain for Sovereign Growth
The path to sovereign growth requires us to recognise this “gossip chain” for what it is: a distraction from our own potential. The energy we spend analysing, comparing, and judging others is energy diverted from building our own lives.
The journey of transformation involves:
Awareness: Acknowledging these patterns and how they shaped your early sense of self and worth.
Divestment: Consciously divesting from conversations and thought patterns that revolve around judging the paths of others.
Reclamation: Reclaiming the energy you once spent on “he said, she said” and redirecting it inward. Ask yourself not “What are they doing?” but “What do I need to build? What dream have I been neglecting?”
The child who was never validated externally often has the hardest, but most rewarding, journey: learning to validate themselves. And in that journey, they find a strength that no amount of external approval can ever provide.
This is the core of the work—breaking external validation to build your own internal source of worth. It’s how we stop being characters in someone else’s story and finally become the authors of our own.
If this reflection resonates with you, I invite you to share your own experiences. How have childhood comparisons influenced your journey? The first step to breaking a chain is to acknowledge that it exists.